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Case Study: Healthcare

Coimbatore Dental Clinic Lead Scaling

How we deployed a custom conversational AI assistant on WhatsApp Business API, boosting monthly bookings by 4.8x while saving front-desk hours.

Appointments Booked

58 / mo

Up from 12 calls/mo before automation

Booking Growth

4.8x

Increase in total patient throughput

Attendance Rate

92%

Fueled by automated WhatsApp reminders

The Business Challenge

The clinic's administration staff was often engaged during physical patient procedures, leaving phone calls unanswered. Our diagnostic review showed that more than 40% of weekend and off-hour incoming calls went unanswered, representing a significant loss of potential clients.

Furthermore, the clinic relied heavily on manual follow-ups to verify bookings, leading to a high rate of missed appointments (no-shows) because staff forgot to confirm patient slots 24 hours prior.

Our Automation Strategy

LeadOps Studio structured a two-fold growth ecosystem to capture high-intent search traffic and handle patient scheduling automatically:

  • GMB Keyword Optimization: Standardized clinic descriptions and localized search indicators to drive maps visibility.
  • WhatsApp Business API integration: Deployed a custom conversational bot to handle off-hour scheduling directly on patient chat channels.
  • Sheet Routing Engine: Synced bookings to the central management dashboard automatically.

Execution & Impact

The deployment took 14 business days. When a patient searches for a local dentist, they find the clinic in the maps pack. Instead of calling, they are directed to the WhatsApp chat widget. The bot responds within 10 seconds, collects location, symptoms, doctor preference, and inputs their slot details directly.

Automated confirmations and confirmation-seeking reminder templates (24 hours and 1 hour before the slot) successfully reduced the no-show rate to under 8%.

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